Who We Are
We are industry-leading CPG experts and trailblazers in data intelligence transformation, committed to harnessing the power of AI to create powerful and dynamic data analytics that are simple, accessible, and affordable for all CPG brands.
Executive Team

Joe Magnacca
Joe has 35+ years of expertise in business building and transformation, shines in revitalizing brands and reinventing operations globally. He held C-suite roles at Loblaws Companies, Shoppers Drug Mart, Duane Reade, Walgreens, RadioShack, and Massage Envy, spanning both public and private sectors.

Kevin Senn
President
Kevin, a results-driven entrepreneur, excels in unlocking the opportunities presented by complex B2B problems. Combines technical expertise with business insight to drive product market fit and operational success. Dedicated to reshaping the CPG landscape through data analytics and AI innovation.

Chris Hughes
EVP Sales & Operations
Chris is a seasoned executive leader with deep roots in the Consumer and Retail industries. A management advisory consultant by trade, Chris has helped numerous consumer companies navigate digital disruptions and win in the market over the past 25+ years, most recently leading the consumer & retail consulting and analytics practice for the Americas at DXC Technology.

Fred Killingsworth
Head of Product
Fred, a seasoned business leader, boasts 20+ years of diverse experience in military, corporate, and entrepreneurial ventures. From pivotal roles at Sprint, Verizon, World Pay, and Amazon, Fred orchestrated billion-dollar deals and led teams to generate nine-figure revenues. At Amazon, he spearheaded international expansion and complex business development initiatives, launching Amazon Gift Cards in Mexico and Amazon Cash. As the founder of Hinge Global, he rapidly built and successfully exited the company, recognized for his insights in publications like Forbes, Bloomberg, and CNBC.

Jack Harris, PhD
Head of Engineering
Dr. Jack Harris, a Computer Scientist with 20+ years of experience, began his career as a Communications Officer in the military before transitioning to civil service. He holds a joint Ph.D. in Computer Science and Cognitive Science and founded MindModeling@Home, the largest virtual computing grid for Cognitive Science. Currently serving as Chief Information Technology Officer at InfiniteTactics, Dr. Harris spearheads projects in large-scale analytics, autonomous systems, and secure access solutions, with notable contributions like the iLauncher application and Analytics Gateway service, enabling accessible AI tools on large-scale computing resources.

Kristin Penney
Head of Marketing
Kristin is an accomplished marketing executive with 25+ years of enterprise software marketing leadership experience. She has driven new product innovations and growth across a wide variety of AI and SaaS-based and management consulting companies including Workday, Oracle, PeopleSoft, TeleSign, i2 Technologies (now Blue Yonder), as well as Leapgen (now Mercer) and Knowledge Infusion (now Wipro).
Board of Directors

Joe Magnacca
Executive Chairman
Joe has 35+ years of expertise in business building and transformation, shines in revitalizing brands and reinventing operations globally. He held C-suite roles at Loblaws Companies, Shoppers Drug Mart, Duane Reade, Walgreens, RadioShack, and Massage Envy, spanning both public and private sectors.

Kevin Senn
President
Kevin, a results-driven entrepreneur, excels in unlocking the opportunities presented by complex B2B problems. Combines technical expertise with business insight to drive product market fit and operational success. Dedicated to reshaping the CPG landscape through data analytics and AI innovation.

Chris Hughes
EVP Sales & Operations
Chris is a seasoned executive leader with deep roots in the Consumer and Retail industries. A management advisory consultant by trade, Chris has helped numerous consumer companies navigate digital disruptions and win in the market over the past 25+ years, most recently leading the consumer & retail consulting and analytics practice for the Americas at DXC Technology.

Paul Penney
Director
Paul, CPA, investor and executive, brings over 25+ years of leadership from firms like PwC, Lehman Brothers, Merrill Lynch and TCW Group. With a passion for innovative technologies and extensive direct public and private CPG investing experience, he provides invaluable financial guidance to AisleAI as a Director.